First Awarded: Not Specified
Awarded For: Not Specified
This award has been presented by the Movie Artists Association Group to honor artistic and technical excellence of professionals in the Telugu Cinema. This award show was introduced in 2004. The award show has been voted for by both the public and a committee of experts as per meritocracy. The award show also presents one lifetime award to a very special celeb whose contribution in the film industry is more. The award has been presented to one of the accomplished veterans from the Industry. The award show has been telecasted LIVE on from the Hyderabad International Convention Center of the Novotel Group in Hyderabad.